Kathy KolbHello Kolb Net Works Clients and Friends,
Wow, it's been warm here in Pennsylvania. I do hope you are keeping cool wherever you are.

How do the seasons affect your business? Your customers, their needs?

Does your web site change to fit this as the year moves along?  Call us for details on manual and automatic season update options.

Kathy's neat link:
http://video.google.com/ - Google is now indexing video clips for search. Visit, enter a keyword and give it a try.

Of course, we are ready to prepare and publish your video  online (and even write, shoot and produce if needed) so that it shows up in these multimedia search engines as they continue to mature.


Link Building Ideas:
Periodically, search for your town name and "web site links listings". Many towns have multiple web sites that list useful information. Request a link listing from any page that links to other web sites in your area.


Search Engine News:
MSN  says they are working on providing Local Search results, to allow for searching for a business web site within a geographic area. Several other major search engines are working on this, too.

Do you yearn for higher search engine rankings? We can help! See http://www.kolbnetworks.com/searchengineservices.asp then call us.


New Clients / Projects:

When it comes to premium wood moldings, wainscoting, chair and lean rails, and wood casings  for your building or office, SelecTrim is your source. Kolb Net Works recently made a major overhaul on SelecTrim's website, which now offers more product specs and drawings and information on their new line of wood ceilings.


Marty's Bicycle ShopSummer's almost here, and if you haven't gotten your bike out yet, it's not to late to get in some great rides...but first, make sure it's ready. Marty's Bicycle Shop has the expertise to get your bike in top shape. No bike? Then Marty's has the bike for you. Browse the latest models from top names in cycling at the newly refreshed www.martysbicles.com and get in gear!


Lycoming County Resource Management ServicesKolb Net Works recently migrated Lycoming County Resource Management Resource's web site, www.lcrms.com, to the DSF framework. The web site incorporates a new navigation and interface. Visit www.lcrms.com for information about landfill regulations, fees, recycling, cogeneration, tours, and more.

 


I started getting serious with digital photography. Visit my online gallery which features some beautiful Susquehanna River pictures and some Prison Ministry shots.   www.kathykolb.com

 


KNW News:
About 20 pictures of mine are framed and hanging for display at Julie's Coffee, Pine and West Third Streets, Williamsport through the month of August. Stop in and look around!

I also expect to be at Julie's this coming Friday, July 1, 2005 from 11am to 1 pm playing guitar and singing folks songs as part of Williamsport's "First Friday" monthly arts celebration.

Thanks to Lycoming College senior Tim Eaton who graduated in May 2005 after a spring internship here. He designed and published the www.girlconference.com web site for Christy Hall while here.


Marketing Tips
Last newsletter I wrote about Blogs (web logs, like personal but public diaries). Did you get chance to check a couple out?

Now, let's rev it up the technology even more by using audio clips instead of the written word.

Podcasting starts with the act of recording an audio clip, like a commentary on something you see, think or feel, and placing the audio clip online on the Internet for the rest of the world to listen to. Then, by adding some XML code to the posting, people (listeners) can subscribe to your audio commentary, so that every time you record and post a new audio show, the subscribers' computers (especially portable media devices) will download the audio clip for listening at the subscribers' leisure.

Podcast links:


E-commerce Tips:
What makes your customers finally hit the BUY button on your ecommerce web site? If you are not sure, perhaps it's time for a A / B product listing test. We can set up 2 pages for the same product (sometimes called "landing pages") and test to see which listing has the better conversation rate. Contact us for more details.


Email Newsletter Tips:

Watch out for holidays and common vacation week times. Try to send your newsletter out well before or after them since people are much more likely to hit delete when they are trudging through many emails after vacation return.

Note: issues of current and past newsletters are online and can be viewed at: http://www.kolbnetworks.com/newsletters

FYI: April's newsletter had an unique open rate of 52 percent excluding bounces.

As you start your email newsletter address list, please include my email address so I can see how you are doing.

 

We appreciate your interest and business,
-----
Kathy Kolb
President, Kolb Net Works, Inc. - Powerful Web Solutions
http://www.kolbnetworks.com --- (570) 326-2888 ---
kathy@kolbnetworks.com

" If our service is great, please tell the world.
If not, please tell me!"

In this issue:


Link Building Ideas

Search Engine News

Marketing Tips

Web Site Launches

Company news

Ecommerce Tip

Email Newsletter Tip



 

 

Color Guard at the Watsontown, PA Memorial Day services, May 30, 2005 at the Watsontown Cemetery.

 

What Kathy is reading from Amazon:



 

 

Client Ecommerce Product Spotlight:

Decadent two layer chocolate cake from Celebration in a Box

Decadent two layer chocolate cake from Celebration in a Box perfect for your chocolate lover's next birthday or anniversary.

Browse Celebration in a Box's website for more delicious ways to celebrate.

 

 
Client Ecommerce Merchant Spotlight:

Motorcycle Wheel Chock

Worthington Trailers manufactures aluminum trailers for motorcycles, snowmobiles, cars, cargo & more.

Browse available models or purchase replacement parts in the parts store.


 


 

We publish this newsletter to help show our clients and friends how to market using the Internet.

We believe one of the best ways to learn something is to do it!

 

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Additional Services:
Did you know that Kolb Net Works also offers marketing design services including:

  • Web Development / ECommerce / Database / Maintenance / hosting
  • Multimedia Production: CDROMs, web sites, Video spots, DVDs
  • Domain Registration
  • Search Engine Optimization
  • Email marketing
  • Streaming Media live broadcast and archive
  • Flash & Shockwave Development
  • Logo Design / Development
  • Print Ads
  • Brochure / flyer / newsletter design
  • Poster design / Buttons / Election campaign
  • Postcard design
  • Kiosk development
  • Ad Campaign Development
  • Radio spot writing and producing
  • Voice over narration / On Hold messages

 

Phone: (570) 326-2888

Copyright 2005 Kolb Net Works, Inc.
334 East Fourth Street, Williamsport, PA 17701